These are the Most Instagrammable European Cities of 2024 (And Which Destinations Might Make the List in 2025)

As the travel world eagerly anticipates 2025, social media trends show an increasing number of travellers searching for the next hotspot to snap their perfect picture. Titan Travel’s Social Travel Index, which tracks cities based on Instagram, TikTok, and Google search data, has revealed the European destinations that took the spotlight in 2024 and what we can expect in 2025.

For 2024, perhaps somewhat surprisingly, the southern French city of Nice takes the top spot as the most-tagged destination on Instagram, followed by iconic capitals London at number two and Paris rounding at number three.

Looking Ahead to 2025: What’s Next on the Horizon?

Looking ahead to 2025, Titan Travel’s data shows some surprising up-and-comers that will likely break the internet next year. Here are the cities to keep an eye (and cameraphone) on in 2025:

Palma de Mallorca, Spain: The Balearic capital is rising fast, with over 3 million Instagram posts in 2024. Famous for its beaches, historic architecture, and lively nightlife, it’s quickly becoming the go-to destination for Instagram lovers.

Rhodes, Greece: With its ancient medieval architecture and stunning coastal views, Rhodes has seen an 8% rise in Instagram posts in the past year. It’s expected to be one of the top cities in 2025.

Istanbul, Turkey: The city that straddles Europe and Asia is set to shine in 2025. With a rich history, and plenty of instagrammable landmarks, Istanbul is predicted to surge in popularity. It also boasts a high Social Travel Index score for 2025.

Athens, Greece: The Greek capital continues to dominate, with over 12 million Instagram posts in 2024. Known for the Acropolis, its picturesque streets, and vibrant nightlife, Athens is a favourite for travellers seeking both culture and Instagram-worthy views.

For influencers looking to stay ahead of the curve, these cities should be on your 2025 Bookitlist. But if you’re into more off-the-beaten-path destinations, there are plenty of hidden gems to discover!